Illuminated signs are an important part of the modern urban landscape, which not only visually decorates the night city, but also perfectly fulfills its main functions, that is, advertising.
The history of illuminated signs goes back more than a century. The first illuminated signs appeared at the end of the 19th century, when electricity became available for commercial use. At that time, they served as the main means of advertising and drawing attention to enterprises.
Over the course of the 20th century, illuminated signage technologies have changed significantly. They became brighter, durable and complex in design. Thanks to this, illuminated signs have become an important component of the urban environment.
Technologies of illuminated signs
Modern technologies provide unlimited possibilities for creating illuminated signs. The main types of technology used include:
- Light-emitting diode (LED) signs: LED technology is the most popular in modern illuminated signs. It is energy efficient and allows you to create bright and expressive images.
- Neon signs: These are electric signs that are illuminated by long light-discharge tubes that contain rarefied neon or other gases.
- Fluorescent signs: This technology uses special paints that glow in the dark under the influence of ultraviolet light.
Illuminated signs open up unlimited advertising opportunities for businesses. Here are some ideas for creative uses of illuminated signs:
- Branding and advertising: Businesses can use illuminated signs to reinforce their brand and attract customers.
- Architectural lighting: Illuminated signs can highlight the architectural details of buildings, give them a special character and create unforgettable evening scenery.
- Interactive signs: Using modern technologies such as sensors and software, illuminated signs can interact with viewers.
Illuminated signs are not just an advertising tool, they embody history, technology and art in modern cities. Their creative potential is far from exhausted, and we can expect this form of expression to continue to evolve and leave its mark on the city’s night streets in the future.
